From the category archives:

Marketing

Marketing Collateral

January 21, 2009

I took the past two days off work (MLK holiday and inauguration) — as did many of the agents and bankers that I work with — so I don’t have too much to update in terms of the business. But, my wife has been working her butt off the past couple weeks putting together [...]

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For Sale Signs

December 9, 2008

As part of our marketing and branding efforts, it’s important that we start designing and producing marketing collateral that is consistent and representative of the brand we want to build. My wife is the creative one between us (she has held management positions in both Marketing and Design for several Fortune 500 companies), so [...]

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Starting the Marketing Plan

December 8, 2008

My wife and I sat down late last week to start putting together a Marketing Plan for our business (Lish Properties). We spent several hours brainstorming, and then I took our long list of brainstorm ideas and organized them into logical marketing components. For the most part, the bulk of our marketing efforts [...]

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